If Your AI Agent Isn’t Changing Behavior, Where’s the Business Value?

If Your AI Agent Isn’t Changing Behavior, Where’s the Business Value?

If Your AI Agent Isn’t Changing Behavior, Where’s the Business Value?Graham Fawcett
Published on: 01/07/2025

Explore how we approach measuring AI agent value creation in our client's funnels.

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How We Write Prompts for Customer-Facing AI Agents That Don’t Burn Customer Trust

How We Write Prompts for Customer-Facing AI Agents That Don’t Burn Customer Trust

How We Write Prompts for Customer-Facing AI Agents That Don’t Burn Customer TrustSpencer MacBeth
Published on: 08/06/2025

In this article, we are going to give you a few basic techniques to avoid getting as much egg on your face as we did in our first AI-powered campaigns.

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How We Built an AI-Powered SMS Funnel That Converts Dead and Cold Leads into Paying Customers

How We Built an AI-Powered SMS Funnel That Converts Dead and Cold Leads into Paying Customers

How We Built an AI-Powered SMS Funnel That Converts Dead and Cold Leads into Paying CustomersSpencer MacBeth
Published on: 08/06/2025

In this post, we’ll walk you through the three principal components of our AI-powered SMS funnel architecture and the platforms we use to implement these components so you can start thinking about and implementing about AI powered lead engagement in your business.

AI Funnels
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